“If there was an airline that flew more passengers than anyone else, but lost money on each one, would we call it a success? If there was a restaurant that served more people than anyone else, but lost money on each meal served, would we call it a success? If there was a store that sold more product than anyone else, but took a loss on each one, would we call it a success? […] Then what the hell is going on with the coverage of our industry?”
— Jason Fried in “The Bar for Success in Our Industry is Too Low”