If you hadn’t noticed, I’ve been through no less than 5 custom designs since I opened my Tumblr account a few months ago. For this latest iteration, I’ve taken cues from sites like Daring Fireball and kottke.org, and tried to create something simple and minimal that puts the content front-and-center. I’ve also tried to decrease visual clutter by only using permalinks on original content, noting each day instead of each post, and favoring a more subtle color scheme as well. Hopefully I’ve succeeded in accomplishing this.
On a related note, the frequency with which I’ve updated my design is a testament to how simple working with the Tumblr template engine is. Although the service lacks documentation (at least documentation I could find) for creating a custom template, gleaning what you need from the provided templates is straightforward. The simplicity of the engine allows me to keep a basic sample page, make minor alterations to the HTML to get the structure I want and write CSS to make it look how I want. I mirror the structure tweaks on the “template version,” copy/paste the CSS and viola! New designs can literally take less than 30 minutes—and hence my fleeting designs.
So if you’re a person who doesn’t view this site via RSS, I hope the seemingly endless redesigning hasn’t been bothersome, but I’m happy with this one, and plan to stick with it.